Mike Pilewski writes about life, politics and culture in the United States
What do you think of when you are drinking a cup of coffee? Let me guess. Chances are you are just thinking of waking up. All right; maybe you’re thinking about how hot the beverage is, like the woman who famously sued McDonald’s in the 1990s. Or possibly you spare a thought for its strength, aroma and flavor. But more … >>
Every little girl wants to be a princess — and my five-year-old niece is no exception. If she had her way (which she often does), she’d wear a fancy dress and a tiara every day. It goes without saying that she’d always be the center of attention. There’s something deep in the female psyche that responds to fairy tales — … >>
Well, the iPad’s been on sale — depending on where you live — for a couple of weeks now. Much has been made of the things it can do (such as be operated by cats and two-year-olds) and the things it can’t (such as multitask and display countless websites that use Flash). But only now are we hearing the question … >>
You have to hand it to Americans — we know a thing or two about marketing. Would people really eat fast food and chug soft drinks if they weren’t told to do so all the time? Would consumers really rush out and buy iPads if they saw the price first and the features later? And would buyers put so much … >>